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2010_01
凯络赢得德意志银行全球媒体帐户
2010-01-15 15:50 文/本刊记者
全球 - 通过一场与传立媒体的两方比稿竞标，凯络近日赢得了德意志银行全球的媒体和策划业务。
此次评审是在德意志银行位于法兰克福和伦敦的全球总部展开的。这次招标工作于去年10月展开。竞立传媒是该帐户目前的责任机构，但WPP却决定将传立列入评审名单。据估计，这一决定会影响亚太地区市场，包括中国和印度市场。
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