2019中国数字媒体大奖入围名单发布

定于3月28日在上海举行的2019年中国数字媒体大奖的候选名单已经出炉。 此奖项将在Digital360Festival之后举行，现在开始可以预订参加奖项晚宴的门票。

 

赶快查看入围的完整列表（英文）：

Category	Campaign title	Credited agency	Credited brand	Country/City
DM01. Most Innovative Media Technology	SGM AI Advertising Intelligent Placement&Intelligent Control System	SAIC General Motors Corporation	SGM AI Advertising Intelligent Placement & Intelligent Control System	China
	Changan second generation yidong integrated marketing project based on PMP precise launching platform	Shanghai MediaV Advertising Co., Ltd.	CHANGAN	China
M01. Search / Search Engine Optimzation	TutorABC Against the Trend to Play Brand Marketing Upgrade in the Off Season	Beijing Gridsum Technology Co., Ltd.	TutorABC	China
	Michelin: From Search Engine Optimization to Search Digital Marketing	Beijing Gridsum Technology Co., Ltd.	Michelin	China
	UM	Coach	Coach	China
	Knorr's Search-Inspired Superfood Recipes	PHD Hong Kong	Knorr	Hong Kong
	Let “Taste Data” Automate Your Next Nespresso	NEO	Nespresso Hong Kong Limited	Hong Kong
	3 Ways Cyclone to eShop Revenue Growth	Mindshare Hong Kong	Dyson	Hong Kong
M02. Mobile	Dare to become	Mindshare China	Nike	China
	Maybelline helping girls shine in virtual world and in reality	Mindshare China	Maybelline	China
	Top gifting choice	Mindshare China	Uniqlo	China
	Make up on the way	Mindshare China	Maybelline	China
	Crunching sounds Drives eCommerce Boom	Mindshare China	Lays	China
M03. Display, Banners and Other Rich Media	Hotel Transylvania 3: Summer Vacation	OMD Taiwan	Sony Pictures	Taiwan
	HUAWEI nova 3 – Like a star	Wunderman	Huawei	China
	The Grinch	WAVEMAKER Taiwan	The Grinch	Taiwan
M05. Social Media	Happiness Photo Studio	WeChat Advertising	China Central Television-2 (CCTV-2)	China
	Top gifting choice	Mindshare China	Uniqlo	China
	Crunching sound drives eCommerce Boom	Mindshare China	Lays	China
	Setting the new benchmark for EC targeting	Mindshare China	Dyson	China
	Oreo Obox Campaign	BlueFocus Digital	Oreo	China
M06. Apps, Gaming	The first colonel to conquer esports	Mindshare China	KFC	China
	Maybelline shines girls in virtual world and in reality	Mindshare China	Maybelline	China
	Bounce 2.0 Campaign	MediaCom China	Five Gum	China
	Secret Menu	PHD China	Google Translate	China
	Circle K Turns on the Heat with Soccer Fever	PHD Hong Kong	Circle K OK Stamp IT App	Hong Kong
M07. Interactive Media / Video	Run the world	Mindshare China	Nike	China
	Dare to become	Mindshare China	Nike	China
	A Taste of Getting Fired	BBDO China	McDonald's Breakfast	China
	HUAWEI Mate 10 Pro - Waterproof Your Love	Isobar China Group	HUAWEI	China
	Crunching sound drives eCommerce boom	Mindshare China	Lays	China
M08. KOL Influencer / Viral Marketing	OLAY Women’s Day Campaign “Fearless of Age, I Have my Story”	DeVries Global	OLAY	China
	KFC Delivery - A War for WOW Bucket	Isobar China Group	KFC	China
	KFC – Duet of Two Generations’ Idols	Isobar China Group	KFC	China
	Brain-Washing Hair Choreography	BBDO China	P&G Shampoo	China
	VW China - T-Dance	PHD China	VW	China
M09. Digital Media Innovation	The Biggest Store, the Biggest Launch	Mindshare China	Uniqlo	China
	KFC - Awaken History with Technology	Isobar China Group	KFC	China
	The first colonel to conquer eSports	Mindshare China	KFC	China
	More Career Opportunities with jobsDB’s Powerful AI	Hina Technology Co., Limited	jobsDB.com	Hong Kong
	Oreo Obox AR game Campaign	BlueFocus Digital	Oreo	China
M10. Data Analytics / Insights	Anticipating Hungry Moments	OMD	McDonald's Hong Kong	Hong Kong
	LEGO CITY ARCTIC ADVENTURE	Initiative	LEGO	China
	Setting the new benchmark for EC targeting	Mindshare China	Dyson	China
	Uniqlo 660 Digital Media Campaign	Xaxis	Uniqlo	China
M11. Integrated	The Secret to 10 Million Cards - Fendou	Weber Shandwick	ICBC / Mastercard	China
	KFC X Gintama – Everything Will Be OK!	Isobar China Group	KFC	China
	Dare to become	Mindshare China	Nike	China
	The first colonel to conquer eSports	Mindshare China	KFC	China
	Snickers Air	MediaCom China	Snickers	China
M12. E-Commerce	Setting the new benchmark for EC targeting	Mindshare China	Dyson	China
	VS 0% Story Store	Isobar China Group	VS	China
	Crunching sound drives eCommerce boom	Mindshare China	Lays	China
	Safeguard - Bathe to Bond	Isobar China Group	Safeguard	China
S02. Food & Beverage Products - non alcoholic (including Pet Food)	A Taste of Getting Fired	BBDO China	McDonald's Breakfast	China
	Crunching sound drives eCommerce boom	Mindshare China	Lays	China
	Snickers Air	MediaCom China	Snickers	China
	Take-off with Master Kong	BBDO China	Master Kong Instant Noodles	China
	Let “Taste Data” Automate Your Next Nespresso	NEO	Nespresso Hong Kong Limited	Hong Kong
S03. Home Furnishing, Appliances & Household Appliances	Brighter Homes, Brighter Kids	MediaCom China	Dulux	China
	Setting the new benchmark for EC targeting	Mindshare China	Dyson	China
	Siemens HA Ideal Kitchen Digital Campaign	Shanghai MediaV Advertising Co., Ltd.	Siemens Home Appliances	China
S04. Pharmaceuticals, Consumer Health	Life-Space 2018 Singles Day Campaign	JUXT Integrated Marketing Services	Life-Space	China
	Rhinocort 2018 OTV Campaign	UM	Rhinocort	China
S05. Beauty Products, Cosmetics & Toiletries	Maybelline shines girls in reality and virtual worlds	Mindshare China	Maybelline	China
	OLAY Women’s Day Campaign “Fearless of Age, I Have my Story”	DeVries Global	OLAY	China
	Pure Up™ Yogurt	MediaCom China	Anchor	China
	Make up on the way	Minshare China	Maybelline	China
	Zhonghua Smiles in the Spotlight	PHD China	Zhonghua	China
S06. Consumer Products – Others Including Durable Goods	Indel— the sketch class detonated the big future	Focus Media	Indel	China
S07. Cars, Automotive and Transportation Services	VW China - T-Dance	PHD China	VW	China
	Mobil Super Douyin Short Video Campaign	UM	ExxonMobil (China) Investment Co., Ltd	China
	Precision marketing of TOYOTA VIOS TA population	Sogou	VIOS	China
	Shell Helix World Cup Campaign	MediaCom China	Helix	China
S08. Tourism, Entertainment, Lifestyle Services, Leisure & Retail (Including E-Commerce, Restaurants)	Run the world	Mindshare China	Nike	China
	The first colonel to conquer eSports	Mindshare China	KFC	China
	Dare to become	Mindshare China	Nike	China
	The biggest launch to the biggest store	Mindshare China	Uniqlo	China
	Top Gifting Choice	Mindshare China	Uniqlo	China
S10. Household Products, Maintenance	Brighter Homes, Brighter Kids	MediaCom China	Dulux	China
S12. Corporate Image & Corporate Social Responsibility	Black Spot Campaign	X-Line Co., Ltd. (Dentsu Group)	Taiwan Star	Taiwan
	HKHS 70th Anniversary Public Relations Campaign	Hong Kong Housing Society	Hong Kong Housing Society	Hong Kong
	Motrin - ”Little Castle“ Children medication safety IMC campaign	UM	Shanghai Johnson & Johnson Pharmaceuticals, Ltd	China
	Publicity for China International Import Expo at Shanghai Airports	China International Import Expo	China International Import Expo	China
S13. Charities, Public Health & Safety, Public Awareness Messages	RAINBOW NAMES	Wunderman	Shanghai Pride	China
	The Plan of “Digital Buddhist Pilgrims”	InfiniStudio	WeChat Advertising	China
S14. Technology, Telecommunications, Software Products & Services	Secret Menu	PHD China	Google Translate	China
	HONOR Be Superfied	Wunderman Guangzhou	Honor	China
	Honor 10 AImazing	Wunderman	Honor	China

Category	Nominee/team name	Agency	Country/City
P01. Digital Disrupter of the Year (Rising Star)	Alan Chiu	MediaCom Hong Kong	Hong Kong
	Camille Lin	Mindshare China	China
	Christopher Lam	MediaCom Hong Kong	Hong Kong
	Velvet Yuan	Mindshare China	China
P02. Digital Strategist of the Year	Alex Chow	MediaCom Hong Kong	Hong Kong
	Anthony Lau	OMD Hong Kong	Hong Kong
	Holly Luk	MediaCom Hong Kong	Hong Kong
	Sandy Wu	Mindshare China	China
	Vivian Wang	iQIYI	China
P03. Digital Marketer of the Year	Amber Liu	Amber China	China
	Fiona WANG	Allyes Group	China
P04. Digital Communications Team of the Year	Marketing Department	iQIYI	China
P05. Digital Media Innovator of the Year	N/A	Amber China	China
		Allyes Group	China
		Bybyclick	Taiwan