CREATIVE AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1 | 1 | Ogilvy | Luzhou Laojiao China Project, Facebook Singapore Project, Pizza Hut Hong Kong | 39.2 | 39.2 | 160 | |
| 2 | 2 | DDB | Johnson & Johnson Australia, Coles Supermarkets Australia Project, McDonald's Social Australia | 40.4 | Streets Blue Ribbon Australia | 38.4 | 111 |
| 3↑ | 6 | Isobar | TCL Electronics Global digital, Danone India digital | 22.8 | 22.8 | 68 | |
| 4 | 4 | Wunderman Thompson | Ridgelinez Japan, Brand's Taiwan, HeroMoto - Design India Project | 19.8 | 19.3 | 122 | |
| 5↓ | 3 | Sapient | Mercedes-Benz China Project, Marriott China Project | 18.9 | 18.8 | 17 | |
| 6↓ | 5 | VMLY&R | Colgate-Palmolive India digital, YiLi China Project, 3M - Scotch Brite Singapore Project | 18.9 | McDonald's Australia digital | 15.9 | 81 |
| 7 | 7 | Publicis | GSK China, Raymond Realty India, Dior China, Terrazas China | 15.7 | 14.9 | 87 | |
| 8 | 8 | Leo Burnett | Daiichi Sankyo Japan Project, VOGO India, Thai Health Promotion Foundation Thailand Project | 14.3 | 14.2 | 77 | |
| 9↑ | 10 | Dentsu | Mobile Premier League’s India, Lexus China, Honda China Project | 13.5 | 12.4 | 122 | |
| 10↓ | 9 | BBDO | JD.com China, Pepsi Black Campaign China Project, TA business Event China Project | 12.6 | Pag-IBIG Fund Philippines | 11.5 | 56 |
MEDIA AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1 | 1 | Mindshare | Airstar Bank Hong Kong, L'Oreal Hong Kong, Yili China Project | 49.4 | Diageo India | 43.8 | 70 |
| 2↑ | 4 | Wavemaker | Bytedance China, Tencent Holdings China, L'Oréal Indonesia, Religare Health Insurance India | 29.0 | Danone Malaysia | 25.6 | 22 |
| 3↓ | 2 | Carat | Pandora Jewellery Australia, Revlon Hong Kong, Mass Marketing Company Thailand | 28.6 | Porsche Taiwan | 23.4 | 108 |
| 4↑ | 6 | OMD | Danone Thailand, Remy Cointreau China, Natural Diamond Council China | 23.3 | McDonald's China (Planning) | 19.0 | 55 |
| 5 | 5 | Zenith | The Y Australia, Mobile Premier League India, DBS Bank Taiwan | 21.6 | 18.4 | 10 | |
| 6↓ | 3 | MediaCom | SIE China, Duracell Global, Bank of China Hong Kong, Nivea China Digital, Good Doctor Indonesia | 22.0 | Genuine Parts Company Australia | 16.2 | 41 |
| 7 | 7 | WPP | Unilever China | 10.0 | 10.0 | 1 | |
| 8↑ | 11 | dentsu X | Lark Singapore, ELCA Korea, Taiwan Tobacco & Liquor Corporation Taiwan | 15.2 | Vitalon Taiwan | 8.6 | 130 |
| 9↑ | - | PHD | SAIC VW & SKODA China Project, Mi China, Zhiyun Health China | 19.2 | AmorePacific China | 6.5 | 50 |
| 10↓ | 8 | Starcom | McDonald's China planning, Dyaco Taiwan, Mirae Credit Information Korea Project | 8.4 | Natural Diamond Council China | 6.5 | 21 |
TOP 10 APAC CREATIVE WINS
| AGENCY | ACCOUNT | AREA |
| TBWA | Nintendo Switch | China |
| Havas Worldwide | Huawei Honor Project | China |
| Channel T | Australian liquor marketers | Australia |
| DDB | Kmart | Australia |
| Cummins & Partners | Adore Beauty | Australia |
| Leo Burnett | Yili Ambrosial | China |
| DDB | Livi Virtual Bank | Hong Kong |
| Publicis | Pole Star | China |
| Channel T | Ego Pharma | Australia |
| Grey Group | GSK Consumer Healthcare digital and social | Australia |
TOP 10 APAC MEDIA WINS
| AGENCY | ACCOUNT | AREA |
| Wavemaker | Tencent Holdings | China |
| PHD | SAIC VW & SKODA Project | China |
| Wavemaker | L'Oréal | Indonesia |
| PHD | Mi | China |
| PHD | Zhiyun Health | China |
| OMD | Danone | Thailand |
| OMD | Remy Cointreau | China |
| Carat | Pandora Jewellery | Australia |
| OMD | Natural Diamond Council | China |
| Mindshare | Airstar Bank | Hong Kong |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
