这是联合国开发计划署UNDP目前为止最大规模的气候变化倡议活动。
'Don’t Choose Extinction' 《不要选择灭绝》这部动画合成短片,由澳大利亚文Wunderman Thompson(伟门智威)与Activista、Framestore和Mindpool共同制作。主要针对世界各国政府每年在化石燃料上花费的数千亿美元补贴。正如这位特约嘉宾在联合国所言,这意味着公众正在为自己的末日买单。
恐龙警告说,“现在是人类停止寻找借口并开始做出实质改变的时候了”。关于恐龙灭绝原因的流行理论解释之一是小行星撞击地球。恐龙站在联大的主席台上向人类发问:“至少以前发生过小行星撞击地球的事件。那么,你们还有什么借口?” 本次活动官网上,列出了人类的各种借口,无视气候危机。 联合国开发计划署将在全球170个国家和地区的办事处启动这项活动。
联合国开发计划署全球伙伴关系和项目经理Boaz Paldi说:“解决化石燃料补贴问题是应对气候变化的一个关键问题。这次推广活动给我们带来了希望。创新和技术是2030年实现可持续发展目标和实现绿色转型所必需的两大工具。这就是我们需要最优秀的行业人才与我们合作的原因,这样才能实现目标。”
澳大利亚文Wunderman Thompson(伟门智威)首席创意官João Braga表示,“面对70亿人的演讲和如此大的挑战,我们需要来自各领域的深刻创造性思维。这次数字体验(活动)只是我们与联合国开发计划署合作的开端。”
CREDITS
United Nations Development Programme
Director of Advocacy, Marketing and Communications: Anjali Kwatra
Global Engagement & Partnership Manager: Boaz Paldi
Senior Consultant, Creative Strategy: Nick Garrett
Executive Producer: Helen Trickey
Associate Producer, Campaign Advocacy: Rebecca Webb
Associate Producer, Campaign Media: Gabriela Goldman
Wunderman Thompson
Chief Executive Officer: Lee Leggett
Chief Creative Officer: João Braga
Project Lead/Australian Operations Director: Paulina Embart
Associate Creative Director: Jack Elliott
Associate Creative Director: Lochie Newham
Chief Innovation Officer: Martin Beecroft
UX/UI Director: Travis Weerts
Technical Director: Marcus Collier
UX Design: Isabelle Hooper
UI Design: Chris Hyland
Client Engagement: Anna Parker
Client Engagement: Rose Suys
Integrated Production: Emma Donaldson
Creative Director, Content: Brie Stewart
Social Strategist: Annie House
Content Creator: Rhys Delios Callanan
Senior Designer: James Ayling
Content Writer: Richard Kempsey
Digital Production: Danny Coleman
Digital Production: Joe Guario
Illustrator: Andjela Jankovic
Activista
Executive Creative Director: Paco Conde
Executive Creative Director: Beto Fernandez
Director of Strategy: Jon Carlaw
Writer: David Litt (reference to Obama)
Framestore Pictures
Director: Murray Butler
Managing Director: Jennifer Siegel
Head of Production: Anne Vega
Line Producer: Laura Morris
Director of Photography: Wyatt Garfield
Director of Production: Carla Attanasio
Executive Producer: Pete King
Senior Producer: Chris Harlowe
Associate Producer Jose Alvarado
Creative Director: Marco Marenghi
VFX Supervisor: Karch Coons
Lighting Supervisor: Richard Shallcross
Head of 2D: Woei Lee
Compositor Lead: Mark Casey
Tracking Supervisor: Todd Herman
Editorial Supervisor: Jacob Sadowsky
VFX Editor: Dustin Indrebo
Colorist: Beau Leon
Editorial: Cut+Run
Editor: Jon Grover
Editorial Producer: Eytan Gutman
Asst. Editor: Evan Bahnsen
Audio Post Production: String and Tins
Sound Design and Mix: Jim Stewart
Additional Sound Design: Joe Wilkinson
Foley: The Foley Barn
Audio Producer: Olivia Endersby
Music Coordinator: COOL Music
Music by Rachel Portman
Music Programmer: Luke Richards
Mindpool
Anne Sofie Lind
Mik Thobo-Carlsen
Flemming Rasmussen
Antoni Harbuz