台湾广告检测
回顾每个市场电视广告的独家研究。 Adwatch列出在过去两个星期内包括顶级品牌,加上广告推广活动背后的代理机构及电视广告购买者。
Position |
Last Ranking |
Brand |
Agency/TV Buyer |
Percentage |
1 |
(2=) |
7-Eleven |
Wu’s Advertising/Mindshare |
88% |
2= |
(2=) |
VIBO Telecom |
United Communications Group/Vizeum |
83% |
2= |
(-) |
McDonald’s Drum Stick Hamburger |
Leo Burnett/OMD |
83% |
4= |
(1) |
Carrefour |
Leo Burnett/Media Palette |
80% |
4= |
(-) |
Taipei Deaflympics |
Creategic/Mindshare |
80% |
6 |
(-) |
CIBA Vision |
Saatchi & Saatchi/Starcom |
78% |
7= |
(11) |
B&Q |
In-house/In-house |
77% |
7= |
(-) |
La New Shoes Store |
Partner/Carat |
77% |
9 |
(-) |
Sanyo Whisbih Health Supplement |
In-house/Coors Media |
75% |
10 |
(5) |
Chunghwa Telecom |
Leo Burnett/Carat |
74% |
11 |
(-) |
Hitachi Air Conditioner |
International Advertising Agency/2008 |
70% |
12 |
(-) |
HSBC |
JWT/Mindshare |
69% |
13 |
(-) |
Colgate Total 12 Toothpaste |
Y&R/MEC |
68% |
14 |
(-) |
Toyota Camry |
Dentsu/Media Palette |
67% |