
该广告在Halls薄荷“提神”效果上作为焦点。整个场景从一个拥挤的火车站展开,然后镜头聚焦到一个正忍耐酷暑,戴眼镜的男子身上。他感到喉咙轻微作痒,就向嘴里递了一颗Halls薄荷糖。此刻,一个雪球砸在男子的脸上。他发现一只北极熊正向他靠近。不久,该男子和北极熊在繁忙的站台上翩翩起舞。
Credits:
Project Bear Hug
Client Cadbury
Creative agency Contract Advertising
Executive creative director Raj Nair
Creative director Manish Ajgaonkar
Director Ram Madhvani
Production company Equinox Films
Exposure Television
如欲免费收看Campaign媒介电子新闻,请即按此登记。
Credits:
Project Bear Hug
Client Cadbury
Creative agency Contract Advertising
Executive creative director Raj Nair
Creative director Manish Ajgaonkar
Director Ram Madhvani
Production company Equinox Films
Exposure Television
如欲免费收看Campaign媒介电子新闻,请即按此登记。